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如何寫商業(yè)計劃書

來源: 編輯: 2009/05/20 10:35:25  字體:

  一份好的商業(yè)計劃書能幫助創(chuàng)業(yè)者對自己所創(chuàng)立的企業(yè)、所面對的市場以及潛在的風險等做出清晰的分析和判斷。今天我們就來學習一下商業(yè)計劃書的概述如何寫。

  整個商業(yè)計劃的第一部分,相當于整個商業(yè)計劃的濃縮,使整個商業(yè)計劃的精華所在。一般將概述放在最后書寫,頁數(shù)應控制在2頁以內。

  概述應包括的基本內容有:

  企業(yè)的宗旨,例如:

  In 2007, ABC Corporation was created to...

  Now, ABC Corporation is at a point where…

  背景介紹,例如:

  For many years people have…

  The condition of the industry today is such that…

  產品或服務及市場競爭情況,例如:

  We have just completed the development of S30  a novel and proprietary construction tool compared to competitive products, our S30 can…

  企業(yè)目標,例如:

  Our objective, at this time, is to propel the company into a prominent market position. We feel that within 5 years ABC Corporation will be in a suitable condition for further expansion, an initial public offering or profitable acquisition. To accomplish this goal we…

  管理團隊和管理組織,例如:

  Our management team consists of 5 men and women whose backgrounds consist of 10 years of marketing with…

  市場策略,例如:

  The fundamental thrust of our marketing strategy consists of…

  財務狀況和計劃,例如:

  In 5 years we will have… and our investors will be able to…

  結論,例如:

  ABC Corporation enjoys an established track-record of excellent support for our customers. Their expressions of satisfaction and encouragement are numerous, and we intend to continue our advances in the…

責任編輯:zoe

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